Well, 2007 is coming to an end and it was time for eZanga’s 2nd Annual Holiday Party at Sullivan’s Steak House. The first year there were six of us. This year we grew and eighteen of us attended. Maybe next year we can rent out the whole restaurant. 
A good time was had by all. There was plenty of food, fun and of course, presents. What would a party be like with out a camera? So here are some pictures that we took at the party.
(Click Here for Photos)
Well, we eZanga had yet another GREAT show at the Ad:Tech show in New York City. There were thousands of people walking the exhibit floors causing traffic jams at every turn. Yes, I did say floors…there were three floors of exhibits. However, there was just not enough floor space to handle the crowds. As an exhibitor, we look forward to the day this show is moved to the Jacob Javits Center (Hint…Hint).
Anyway, we were able to meet with many of our clients and many more people that wanted to discuss our recent Press Release on Traffic Advisors. There were 11 of us from the eZanga team there, and we could have used 11 more. Next time we’ll have to bring the rest of the crew.
As usual, we gave away a Nintendo Wii console with Wii Play. However, with thousands of business cards in our fish bowl and only several hundred that fit around our booth for the giveaway…we had to pull 21 cards to find our lucky winner.
In the end our winner was: Shareen Dunn from Power Creative
However, we pulled the following names out in this order before finding our winner:
Niraj Shah of electric Vine
Don Fiechter of Visioneering Games
Cheryl A. Jasper of Haymarket media inc.
Kate Goebel of The Week Magazine
Michael Tuccillo of eWay Direct
Adam Hua of Industry Brians
Jennifer Lieberman of Initiative
Milena Badjova of Cashfiesta
Clinton A. Lowe of C.Allen Lowe & Associates, LLC.
Todd Schwartzfarb of Wire Streak Media
Stephen B. Scanlon of Offer Alliance
LaDell Fuqua of Mochila
Kyla Starinieri of MarchEX
Matt Camarco of Ticket Network
Chistopher Dessi of AzoogleAds
Eran Arden of Flix Wagon
Jennifer Bonte of IAG
Zaghie Marte of aordominicana.com
Peter Parker of Spur Digital
Rich Hanley of eLethal Media
If your name is on this list, we feel bad that you were not there to win your Wii, however, as a consolation prize, if you contact us, we will be more than happy to send you out a consolation prize of a winner’s only eZanga T-Shirt.
With so many people and so little time, we did not get a chance to take many pictures, however, here are a few shots that we did manage to take.
(Click Here for Photos)
eZanga’s Traffic Advisors™ takes Internet Fraud Head-On
Also listen to Richard Kahn talk about Traffic Advisors: MP3 Version
Middletown, DE (PRWEB) October 30, 2007 — eZanga, Inc., a Search Engine firm based in Middletown, DE, announces the official launch of Traffic Advisors™. A beta version of the system came online earlier this year and proved to be a monumental success. Traffic Advisors allows eZanga’s search traffic, currently over 10 Billion searches each month and aggregated from the best search engines (outside of Google, Yahoo, and MSN), to be fraud filtered through an effective proprietary system. In real time, Traffic Advisors blocks fraudulent traffic before it hits a customer’s site and before it charges their account. This one-of-a-kind system was designed by the founders of eZanga because of the growing threat of Internet advertising fraud.
For businesses wanting to connect directly with Internet users at their peak interest, keyword searches have grown into a multi-billion dollar business. And for good reason — they work. But, since advertisers pay search engines on a “per-click” basis, and search engines pay out to various tributaries through a network, fraudulent click sources have become rampant. “It is an illusive theft. However, they are not invisible, and we backtrack straight to them,” says Richard Kahn, CEO of eZanga and chief developer of Traffic Advisors, “eZanga is developing a business model that excludes fraud from the very beginning; and our customers love it.”
Richard Kahn and Angel Pabon, Chief Executive Officer and Chief Operating Officer of eZanga, respectively, experienced the frustration of wasted money due to fraud. Several years ago, they were engaged in their own online commerce campaigns. According to Kahn, “We would recognize that these campaigns were almost profitable and would have been so without the fraud. We confronted the search engines and there polite response was, ’show us proof’.” So they did. With nearly $600,000 per month in ad spends, they didn’t half-step their investigation. Kahn states that “We easily proved our cases with the search engines, thanks to the extremely thorough evidence that we provided.”
After experiencing some of the largest credits ever offered by some of these search engines to any advertisers, Rich and Angel reasoned that it would be a valuable market tool if they could package the anti-fraud process. That would allow other advertisers to benefit from Internet advertising without having to deal with fraud.
“That was the beginning of the past two years of writing the Traffic Advisors system” said Kahn. “We began using the system with a select few customers in early 2007 and their response was shocking to them, but not to us.” Peter Fortin of Junk Your Junk Disposal Inc., who has been buying keyword search traffic from eZanga, was one of the early accounts. He states that eZanga is… “the best thing that’s happened to Junk-Your-Junk.”
While the traffic monitored by Traffic Advisors is culled from searches conducted outside of the big three search engines or Yahoo, Google and MSN, it’s every bit as relevant for fraud protection as searches reported by the big three. Each comes from real people doing real searches. The cost of a click from the eZanga network is only a fraction of the cost from a larger brand name search engine.
“One of the benefits that we offer that the Big Three does not is the human element of a dedicated Account Manager at any budget level,” states Kahn, who oversees the operations on a daily basis. “At any budget level, we are available to our clients. We want their feedback, we welcome their concerns, and we know our traffic so we help them optimize their campaigns.”
eZanga’s Headquarters experienced a power surge on Tuesday September 25th that caused us to lose power and office equipment. With all of our search technology, power lines, and redundant systems, they were still no match for an unsuspecting bird that lost its life by taking out half of the power grid in our office park.
We lost many of our surge protectors, our cable TV box and it seemed we even lost our X-Box 360 
With the X-Box 360 being down and the release of Halo 3 just hours before, our COO, Angel Pabon, was distraught to say the least.
We went out and replaced all of our surge protector’s with APC units and swapped out our cable TV box. Yet, our poor X-Box 360 was still down. Angel did some quick testing and found that just the power supply was dead. So you will all be happy to know that a new power supply is on order and we’ll soon be gaming again in the office.
Oh, before I forget, one of our devices caught on fire so we had to call the fire department. Five trucks showed up from three different fire stations within minutes of our call. Luckily, nothing else flamed up and we were back to work the next day. Just in case you were wondering, eZanga servers are NOT stored in our offices…we have a secured hosting facility that we use to ensure our uptime and speed.
We’ll if you do a web search for eZanga you are sure to see us on the grow. We are have been exhibiting at many trade shows and working to get more visibility as a growing web portal. In fact, we are currently ranked as the 20th most visited web portal on the web by Ranking.com.
Many of our customers are getting unbelievable results with us. They have been emailing us so we decided to start posting them to our site.
Anyway, in the usual eZanga tradition, we took our cameras to Search Engine Strategies. We had some time to play as well. Don’t forget, we gave a way another Wii. If you go to the trade shows make sure you stop by so that you can enter to win.
Last Friday August 31st team eZanga was at the local Big Ball tournament that helps support our community. We had a great time and wanted to share a picture of the whole eZanga family at the event.
We are committed to helping people and that includes our own backyard. We are supporting this years local Big Ball Marathon to help raise money to assist individuals, families in need, charities and organizations in our community. This Marathon is a 24 hour event and Team eZanga will be there to represent. You can find out more about this event at www.BigBall.org.
The event takes place on August 31st starting at 7pm…and Team eZanga will be playing at 9pm. Pictures will be posted to that site after the event. If you are interested in donating money feel free to call us at 888-4-EZANGA and we’ll be happy to help you make your donation.
eZanga is heading to Search Engine Strategies in Silicon Valley (San Jose, CA). We will be exhibiting at the show August 21st and 22nd. We have a full crew coming and plan on having fun meeting with many of our clients and establishing new ones. If you are attending, please stop by and say hello.
Everyone that stops by will have a chance to win a Nintendo Wii!
Well, we visited Seattle and exhibited at SMX and had a great time. We enjoyed the smaller show atmosphere, however, with Danny Sullivan behind the wheel, you can be sure that SMX will grow quickly. It’s nice to be part of the first show.
eZanga Selects Pixsy Media Search Platform for Video Search
Pixsy Corporation, a media search platform that powers private label image and video search engines, today announced a partnership with eZanga.com, Inc., the site for people seeking answers on the web.
San Francisco, CA (PRWEB) June 27, 2007 — Pixsy Corporation, a media search platform that powers private label image and video search engines, today announced a partnership with eZanga.com, Inc., the site for people seeking answers on the web.
eZanga.com was founded in 2003 to help people find information on the web faster and easier. eZanga’s innovative and proprietary technologies push the limit of Meta search by retrieving search results from multiple search engines. Results are ranked to display the most relevant content without duplication. The site also provides online advertisers with local, regional, and national advertising focused on generating high ROI across engines like Google, Yahoo, MSN and the eZanga Network.
eZanga is a great customer that reaches a huge audience. In this competitive market, we’re excited that they selected Pixsy for their search needs.
eZanga’s advertising system allows for National “Big Pond” advertising and Local “Small Pond” advertising; making it suitable for any advertiser whether the business is online or bricks and mortar. Search advertising has the lowest cost to acquire new customers which makes it affordable to the smallest advertiser.
“We explored all the video search options available and selected Pixsy for its robust technology, extensive content index and up-to-the-minute search results,” said Richard Kahn, eZanga CEO. “There is truly no comparable solution to Pixsy’s media search platform.”
Under the agreement, eZanga will use Pixsy’s award-winning video and image search, as well as category search technology to deliver all of the latest news, sports, entertainment, celebrities, travel and more to eZanga customers. Pixsy delivers the most current and relevant thumbnail images and video.
Pixsy CEO, Chase Norlin added, “eZanga is a great customer that reaches a huge audience. In this competitive market, we’re excited that they selected Pixsy for their search needs.”
There are 93 million American adults online and 63% of them search the internet at least once per day for information. In fact, 53% of American adults have abandoned their local Yellow Pages in favor of finding local information on the Internet. eZanga’s advertising solution offers the right solution for any business that wants to reach these consumers.
