“Eliminating Fraud from Your PPC Campaigns” is the talk that will be given by our own Richard Kahn at the up and coming Search Marketing Expo (SMX) on Wednesday February 27, 2008 starting at 2:30 in Theater A.

SMX is a fast grown Expo in the Search Engine Marketing arena lead by Search Veteran Danny Sullivan. eZanga was one of the exhibitors at the first SMX West exhibit in 2007 and plans on being a continued supporter of this event.

With years of experience dedicated to the detection and elimination of Click Fraud, Rich Kahn has been asked to speak for the first time on the subject. If you have the pleasure of attending this event, don’t expect a highly polished professional speaker. Rich is a down to earth, hard working entrepreneur and is happy to share some of his secrets to SMX’s attendees. However, rest assured you will learn some valuable information, which will surely help you improve your campaigns and know the signs to watch out for in your own campaigns.

For more information on this event, you can visit the SMX web site. For more information and schedule on Rich’s talk on click fraud you can check the schedule at SMX’s web site as well.