Jimmy Hoppa, the official eZanga mascot, is coming alive in short animated clips featured on our social networking site HopOnThis.com.
The videos can be found on Jimmy Hoppa’s HopOnThis page in the video gallery titled “Home Movies” and will continue to be added as they become available.
Check out the first clip, which features Jimmy Hoppa preparing for take off…
There has been a great deal of attention focused on the search industry in recent weeks, with lots of activity being made by some of its top companies. Likewise, the subject of online advertising has become a hot topic on the internet, as the web continues to grow as the best outlet for businesses to get the word out about their products and services.
With all that’s been going on, eZanga.com founder and CEO Rich Kahn recently weighed in on two of the most talked about topics in the industry this week.
At Search Engine Watch, Kahn was one of many leading industry insiders to give a reaction to the big news of the search deal made between Microsoft and Yahoo and what it could mean in the long run.
“I believe Microsoft and Yahoo are going to have what it takes to slowly close the gap between their companies and Google,” he said.
Kahn also crafted a piece about the differences between SEO and SEM at Building43.com, lending his opinion on which marketing strategy is more effective in driving traffic to company sites.
The article, titled “SEO and SEM: Truth in Numbers” takes a careful look at both methods through extensive research before making a conclusion on which makes the better option for advertisers.
Econsultancy.com posted a case study article featuring an interview with Bedco Mobility sales manager Tim Pelton, whose company called on eZanga to help increase its calls and leads through its online advertising services.
In the article written by Rebecca Lieb, Pelton described how the increasing reliance on search and online marketing forced the company to rethink its presence in print advertising, which it has been doing for close to a century.
As Pelton described, the partnership with eZanga proved to be a wise move for his business which saw a 135.5 percent increase in online leads in just four months.
“It was cheaper to do search ads just here in Baltimore. So we were doing that just for economy, but I was getting lots of new leads. My business was back to what it was several years ago when we were basically the only ones around. There’s a lot of people who do what we do now. At that point, we realized we should have targeted the DC area, so we started a new campaign for that region. We’re really seeing results from it. It was fairly immediate and it’s been very steady…What they’ve been doing has been working. We’ve seen a definite increase and a steady increase since we started the campaign.”
The Middletown-Odessa-Townsend major league all-stars, sponsored by eZanga.com this summer, became the first ever three-time state champions after going undefeated in their regional and state tournaments this month.
Next up for the team is the Mid-Atlantic regional tournament in Bristol, Conn. from August 7-17. The all-stars will take on squads from New York, Pennsylvania, New Jersey, Maryland and Washington D.C. Should they emerge the winner of the tourney, M.O.T. will then make a trip to Williamsport, Pa. for the Little League World Series in late-August.
Coverage of the team’s clinching win from Tuesday night, including photos and videos of the boys in action, can be seen here and here.
This summer, eZanga is the proud sponsor of the Middletown-Odessa-Townsend (M.O.T) major league all-star team, as it tries to punch its ticket to the Little League World Series.
The team is currently battling in the Delaware District I tournament and is a win away from advancing to the three-team state tournament, which will begin Saturday night at Camden-Wyoming Little League Park.
You can view a picture of the all-star squad with eZanga owners Rich and Beth Kahn at HopOnThis.com’s eZanga gallery here. Good luck to the M.O.T. all-stars!!
Lookout for HopOnThis at Vans Warped Tour in Camden, NJ on July 17th. We will be taking pictures and videos to post on HopOnThis! We know it’s going to be crazy over there, however, if you spot one of us in a HopOnThis.com T-Shirt and eZanga.com hat…we will give you a cool prize!
Come on down and find us…it won’t be too hard, we will be wearing black shirts and hats with a big frog!
A press release documenting eZanga’s recent development and expansion made its way across the web this week.
Over 70 news outlets, including various television, radio and newspaper sites, picked up the release which was viewed in its entirety 257 times as of Thursday, while the headline, “eZanga Relocates to House Growing Workforce”, captured 2,174 views.
Among the noted outlets featuring the article included Market Watch, Yahoo Finance, Morning Star, Web 2.0 Journal, News and Observer and Wall Street Select. Here’s what it said:
MIDDLETOWN, Del. –eZanga Inc. (www.eZanga.com), a search engine and online advertising company, has relocated its headquarters to 222 Carter Drive in Middletown, Delaware, a 15,000 square foot Class A, two-story office building.
eZanga’s new office in the building will occupy 7,500 square feet, providing the company with the space necessary to house 66 employees. The company now plans to increase the size of its workforce in the new location, adding members to both its sales and new business development teams, as interest in the company’s online advertising services has grown.
“We brought on new personnel who have helped us grow to the point where we needed to move,” said Richard K. Kahn, CEO of eZanga. “Now that our business has expanded in a variety of areas, we’ll be doing so at our new headquarters and look forward to this trend continuing.” eZanga recently opened a branch office in Norwalk, Connecticut, in response to increased local interest in its services.
Keep checking back to eZanga News for more on the latest happenings as we continue to build and expand over the next few months.
