eZanga has been selected by the nation’s number one pool company, Blue Haven Pools, to implement and oversee a search engine marketing campaign.
With the new deal, Blue Haven looks to use eZanga to help increase leads and phone calls leading to a boost in the Pool giant’s overall sales. Already the recognized leader in pool and spa building and remodeling, Blue Haven welcomes the help of eZanga’s knowledgeable and successful search marketing team.
“We have selected eZanga for search marketing because the company has a proven track record with other pool venders,” said Dominic DiCesare, general manager, Blue Haven Pools Northeast, Inc. “We know that people are researching their options for pools and supplies online, which is why we think it’s important to have prominent exposure on the search engines and look forward to seeing the traffic that eZanga brings in for us.”
“We are excited to be representing the largest pool company in the nation,” said Rich Kahn, CEO of eZanga. “Having worked with other companies in the industry, we know that our SEM campaign will significantly increase awareness of Blue Haven’s Web site, which will impact their sales positively.”
Among the outlets that have reported the deal include Forbes, Yahoo Finance, Earth Times, Daily Finance and Ameritrade.
Tags: Blue Haven, eZanga, ezanga.com
Message for Frank Holland:
Met with you at Atlantic City Pool Show. I am interested in learning how you increase the positioning of our website – specifically, what you could do to increase hits. also – an estimate of associated costs.
Thanks!
Juanita Miles-Felix
President, Alaglas Pools