We just arrived back from Ticket Summit Las Vegas, and we are already off to the AdTech Chicago trade show. It’s been a busy and exciting month exhibiting at two trade shows, but we try to participate in as many events as possible.
If you are in the area, make sure you visit us at booth #400. We will be at the show on August 5th and 6th…just look for the frogs!
Rich Kahn, eZanga’s CEO, will be speaking at Ticket Summit 2008…
You can check out Rich’s panel discussion Thursday, July 24, 2008 at The Venetian in Las Vegas. Search Engine Marketing will be the main topic of the panel. In addition, eZanga.com will also be an exhibitor at the Summit, so be sure to stop by booth #115!
We are sure with Rich’s expertise in the Industry, he will provide great insight for any questions presented at the forum 
You guessed it! The eZanga staff is heading to another trade show. This time we will be traveling across the country to the Ad:Tech Expo in
With hundreds of exhibiting companies present, eZanga.com is sure to be one of the brightest and greenest booths there, literally. We are registered as booth #5553, but just look for the green frog pyramids. And if you have been to any industry trade shows in the past, you will see some familiar faces. Our dedicated staff will be there as usual, handing out eZanga frogs. But that’s not all…Of course we will have another free giveaway. So make sure you stop by our booth; you could win a Nintendo Wii!
The eZanga staff attended yet another Search Engine Strategies Expo (SES) in New York. With a busy booth as usual, the SES attendees stood in line to get their eZanga frog and meet the staff.
The new eZanga employees were able to experience their first trade show as a team. “Our team has been working great together, and I’m excited to see what’s in the future,” says Richard K. Kahn, eZanga’s CEO. The Company recently rose to number 16 on ranking.com’s most visited web portals earning them official bragging rights at SES.
Of course there was another eZanga giveaway. Congratulations to David Pfeffer with Crown Consulting Corporation! His business card was the lucky one drawn from the fishbowl winning him a new iPhone. However, no one left empty handed; we made sure everyone who entered took home a frog. But don’t worry if you haven’t won any giveaways, try your luck at one of New York’s hot dog vendors…if you have an extra eZanga frog to spare; you may get a nice discount!
The eZanga crew will be heading to New York City for the 2008 Search Engine Strategies Conference & Expo (SES) on March 18th and 19th. The event is specifically designed for search engines and search experts. We recently moved up the rank to number 18 on ranking.com’s most visited web portal, so this is definitely a “must-attend” for eZanga.com. As always, we will be one of the supporting exhibitors.
Make sure our booth is number one on your list of exhibitors to visit, and check out our famous frog pyramid and, of course, the fish bowl for the big giveaway. We will be giving away a free iPhone…so be sure you enter to win.
eZanga’s CEO, Richard Kahn, exposes Click Fraud as the topic in his presentation at the 2008 Search Marketing Expo (SMX).
February 27, 2008, Richard Kahn, eZanga.com’s CEO, was recently selected to speak at the 2008 Search Marketing Expo (SMX) in Santa Clara, California. His discussion included various tactics to discover and eliminate click fraud from advertisers’ pay-per-click (PPC) campaigns.
In Kahn’s discussion, he revealed that “Click fraud is the practice of clicking on ads for the sole purpose of earning money directly and/or causing harm to another company’s advertising campaign.” With high levels of click fraud, the advertiser can be cheated out his or her PPC campaign due to these fraudulent clicks. Kahn went on to explain that all types of individuals are committing click fraud for various reasons such as earning fast money or simply just to knock down competition.
Kahn believes solutions for eliminating click fraud can be achieved if customers and search engines work together in spotting sources of traffic that do not convert well for their ad campaigns. These advertisers can also choose to target the geographical locations they want in order to be sure not to attract non-converting traffic. By taking advantage of performance tracking tools their search engines provide, it will help in optimizing ad campaigns.
Richard Kahn has been testing his theories of click fraud at eZanga.com, Inc., as owner of the search engine specializing in pay-per-click advertising. Kahn, along with his partner, Angel Pabon, eZanga’s COO, together have become experts in the field after they developed a fraud filtration system called Traffic Advisors. Kahn and Pabon officially launched the system on October 30, 2007, and noticed immediate results in detecting fraud.
“Eliminating Fraud from Your PPC Campaigns” is the talk that will be given by our own Richard Kahn at the up and coming Search Marketing Expo (SMX) on Wednesday February 27, 2008 starting at 2:30 in Theater A.
SMX is a fast grown Expo in the Search Engine Marketing arena lead by Search Veteran Danny Sullivan. eZanga was one of the exhibitors at the first SMX West exhibit in 2007 and plans on being a continued supporter of this event.
With years of experience dedicated to the detection and elimination of Click Fraud, Rich Kahn has been asked to speak for the first time on the subject. If you have the pleasure of attending this event, don’t expect a highly polished professional speaker. Rich is a down to earth, hard working entrepreneur and is happy to share some of his secrets to SMX’s attendees. However, rest assured you will learn some valuable information, which will surely help you improve your campaigns and know the signs to watch out for in your own campaigns.
For more information on this event, you can visit the SMX web site. For more information and schedule on Rich’s talk on click fraud you can check the schedule at SMX’s web site as well.
Well, we eZanga had yet another GREAT show at the Ad:Tech show in New York City. There were thousands of people walking the exhibit floors causing traffic jams at every turn. Yes, I did say floors…there were three floors of exhibits. However, there was just not enough floor space to handle the crowds. As an exhibitor, we look forward to the day this show is moved to the Jacob Javits Center (Hint…Hint).
Anyway, we were able to meet with many of our clients and many more people that wanted to discuss our recent Press Release on Traffic Advisors. There were 11 of us from the eZanga team there, and we could have used 11 more. Next time we’ll have to bring the rest of the crew.
As usual, we gave away a Nintendo Wii console with Wii Play. However, with thousands of business cards in our fish bowl and only several hundred that fit around our booth for the giveaway…we had to pull 21 cards to find our lucky winner.
In the end our winner was: Shareen Dunn from Power Creative
However, we pulled the following names out in this order before finding our winner:
Niraj Shah of electric Vine
Don Fiechter of Visioneering Games
Cheryl A. Jasper of Haymarket media inc.
Kate Goebel of The Week Magazine
Michael Tuccillo of eWay Direct
Adam Hua of Industry Brians
Jennifer Lieberman of Initiative
Milena Badjova of Cashfiesta
Clinton A. Lowe of C.Allen Lowe & Associates, LLC.
Todd Schwartzfarb of Wire Streak Media
Stephen B. Scanlon of Offer Alliance
LaDell Fuqua of Mochila
Kyla Starinieri of MarchEX
Matt Camarco of Ticket Network
Chistopher Dessi of AzoogleAds
Eran Arden of Flix Wagon
Jennifer Bonte of IAG
Zaghie Marte of aordominicana.com
Peter Parker of Spur Digital
Rich Hanley of eLethal Media
If your name is on this list, we feel bad that you were not there to win your Wii, however, as a consolation prize, if you contact us, we will be more than happy to send you out a consolation prize of a winner’s only eZanga T-Shirt.
With so many people and so little time, we did not get a chance to take many pictures, however, here are a few shots that we did manage to take.
(Click Here for Photos)
We’ll if you do a web search for eZanga you are sure to see us on the grow. We are have been exhibiting at many trade shows and working to get more visibility as a growing web portal. In fact, we are currently ranked as the 20th most visited web portal on the web by Ranking.com.
Many of our customers are getting unbelievable results with us. They have been emailing us so we decided to start posting them to our site.
Anyway, in the usual eZanga tradition, we took our cameras to Search Engine Strategies. We had some time to play as well. Don’t forget, we gave a way another Wii. If you go to the trade shows make sure you stop by so that you can enter to win.
eZanga is heading to Search Engine Strategies in Silicon Valley (San Jose, CA). We will be exhibiting at the show August 21st and 22nd. We have a full crew coming and plan on having fun meeting with many of our clients and establishing new ones. If you are attending, please stop by and say hello.
Everyone that stops by will have a chance to win a Nintendo Wii!
