The Greater Philadelphia Leaders Show is a program that features in-depth conversations with executives and business leaders in the Greater Philadelphia area.

Be sure to tune in to WWDB 860-AM, or visit wwdbam.com for the live stream to listen to Rich talk about the past, present and future of one of the region’s fastest growing and increasingly successful companies, eZanga.com.

This feat was also documented in the Delaware Business Ledger, which caught up with eZanga.com CEO Rich Kahn to discuss the achievement.

“We feel very honored to have made the list and were surprised we were number two amongst all of the great companies that have made the list,” he said. “We have been working hard, growing the company, innovating new software and sales approaches and we see it every day paying off. Sometimes we are so busy at doing what we love and enjoy that we don’t often step back to admire our accomplishments.”

eZanga.com was also honored as one of the companies on the annual Philadelphia 100 list, which highlights the fastest growing privately owned companies in the Greater Philadelphia area. We managed to rank at No. 75 on the prestigious list. These accolades, combined with a second straight year on the Inc. 5000 list, have helped to make 2009 a banner year for eZanga.com.

You can view the clip here, and be sure to always check out our Job Opportunities page for more openings as well as internship opportunities with eZanga.com.

eZanga.com held their annual Halloween Costume Contest and was also provided free lunch courtesy of the Executive Team for full costume participation and keeping with the Halloween spirit!

The Winners of the 2009 eZanga Halloween Costume Contest are:

Scariest: Jessica Brown, Office Manager as the ‘Grim Reaper’

Funniest: Anthony, Account Manager as ‘Redneck’

Weirdest: Tied between Matt Donahue, Account Manager as ‘Don King’ and Tim Vaillancourt, Account Manager, as ‘Santa’s Helper’

Most Creative: Shane Donnelly, Account Manager as ‘Frank the Tank’ from Old School

‘I Can’t Believe You Wore That to Work’: Tied between Tim Vaillancourt, Account Manager, as ‘Santa’s Helper’ and Derek Pehlman, Account Manager as ‘Elf’

Best Overall Costume: CEO, Rich Kahn and Director of Sales, Dan Zitofsky for ‘Harry and Lloyd’ from Dumb & Dumber

Check out all the costumes on our social network, HopOnThis.com in Jimmy Hoppa’s photo gallery. Also, visit our homepage to see Jimmy all dressed up!

eZanga.com would like to wish everyone a fun-filled and safe, Happy Halloween!

The survey asked over 100 users “Which second tier search engine produced the best results for you?” and eZanga.com turned up in the results, garnering 1 percent of the vote as one of just seven search engines named in the responses.

The report, which can be read here, also includes a chart depicting the results.

“To generate supplemental traffic, leads, and revenue, these search engines can be a useful resource (if managed and optimized properly),” it reads. “Also, diversifying your search marketing efforts can help stabilize your performance just in case you should incur any fluctuations in the “big 3.” And for certain advertisers, these search engines may even work just as well as Google (gasp!). This is some food for thought when creating a strategy to expand your PPC efforts beyond Google, Yahoo or MSN.”

eZanga.com was one of the businesses featured and CFO Beth Kahn was happy to share some of the merits of working for eZanga.

“We’re in Middletown so there’s not a lot of restaurants around here,” she said. “So what we do is go to the store and I pick up things like soda, Twinkies and Hostess cupcakes. I usually get bagels for breakfast, and there are always snacks.”

“Of course, there are traditional benefits, too,” the article points out. “The company offers medical, dental, vision and supplemental insurance. There’s no limit on how much salespeople can earn. And the office is full of practical jokers. Workers may find their bikes have been festooned with streamers and flags or that their cubicles have been gift wrapped on their birthday. Best of all, commuters don’t fight Wilmington or Philadelphia traffic.”

You can read the full article at DelawareToday.com or if you are in the Delaware area, look for the November issue of the magazine at local newsstands.

Search marketing agencies such as Search Ignite and Efficient Frontier disclosed data that showed their clients’ spending had increased to between 5 and 10 percent from second quarter results. Year-over-year spending is still down nearly 5 percent, according to Efficient Frontier.

That trend has been witnessed at eZanga, where search spending has increased by 70 percent from last year.

The news brings a great deal of hope to the search marketing industry after the economic recession made an impact in spending over the last year. Reports from eWeekEurope, ClickZ and Advertising Age give some of the details about the recent rise in ad spending and what it could mean for the immediate future of search marketing as a promising fourth quarter begins.

A new article at BizReport.com aims to show businesses that instead of choosing between SEM and Display advertising, it just might be beneficial to combine the two to get the necessary results. “Why you should consider a multi-platform approach” by Kristina Knight points out that the two work well together and eZanga CEO Rich Kahn was interviewed to help explain why:

“Display ads have always been high on branding but haven’t been high on conversions. Search has been high on conversions but not on branding. When you combine the two, they are very powerful,” Kahn said. “It all comes down to the budget of the customer.”

Read the article in its entirety at BizReport.com for more on what Kahn has to say about combining multiple advertising platforms and why it is a favorable option in a struggling economy.

Pictures will be added daily from the three day event so keep checking the SMX East 2009-10 gallery for a look at what the gang is getting into in the Big Apple.

During the three-day event, there will be over 60 sessions focusing on important search marketing topics as SEO, PPC, social media, local and mobile search. We will also be an exhibitor during the trade show on Oct. 5-6 with many other leading search engine marketing solution providers.

eZanga CEO Rich Kahn will be speaking during the event, giving a presentation about the pairing of SEM and display advertising titled “1 + 0 = 2”.

For more information on the SMX East event, visit the official website at http://searchmarketingexpo.com/east/.