Posts Tagged ‘online advertising’

eZanga prepares for SES in San Jose

Monday, August 3rd, 2009

The eZanga team is preparing for this year’s Search Engine Strategies Conference and Expo, which will take place August 10-14 in San Jose, Ca.

The 11th annual event will house over 100 companies and will also feature multiple workshops and over 70 speaking sessions that will cover a variety of industry-related topics including PPC management, keyword search and SEO.

Members of the eZanga staff will be all over the event, getting the word out about the many services eZanga provides. So make sure you come visit our booth and say “hello”!

More information about the event can be viewed at www.searchenginestrategies.com.

  

eZanga Helps Small Business to Large Gain

Thursday, July 30th, 2009

Econsultancy.com posted a case study article featuring an interview with Bedco Mobility sales manager Tim Pelton, whose company called on eZanga to help increase its calls and leads through its online advertising services.

In the article written by Rebecca Lieb, Pelton described how the increasing reliance on search and online marketing forced the company to rethink its presence in print advertising, which it has been doing for close to a century.

As Pelton described, the partnership with eZanga proved to be a wise move for his business which saw a 135.5 percent increase in online leads in just four months.

“It was cheaper to do search ads just here in Baltimore. So we were doing that just for economy, but I was getting lots of new leads. My business was back to what it was several years ago when we were basically the only ones around. There’s a lot of people who do what we do now. At that point, we realized we should have targeted the DC area, so we started a new campaign for that region. We’re really seeing results from it. It was fairly immediate and it’s been very steady…What they’ve been doing has been working. We’ve seen a definite increase and a steady increase since we started the campaign.”

  

The Internet Abuzz Over eZanga’s Expansion

Friday, July 10th, 2009

A press release documenting eZanga’s recent development and expansion made its way across the web this week.

Over 70 news outlets, including various television, radio and newspaper sites, picked up the release which was viewed in its entirety 257 times as of Thursday, while the headline, “eZanga Relocates to House Growing Workforce”, captured 2,174 views.

Among the noted outlets featuring the article included Market Watch, Yahoo Finance, Morning Star, Web 2.0 Journal, News and Observer and Wall Street Select. Here’s what it said:

MIDDLETOWN, Del. — eZanga Inc. (www.eZanga.com), a search engine and online advertising company, has relocated its headquarters to 222 Carter Drive in Middletown, Delaware, a 15,000 square foot Class A, two-story office building.

eZanga’s new office in the building will occupy 7,500 square feet, providing the company with the space necessary to house 66 employees. The company now plans to increase the size of its workforce in the new location, adding members to both its sales and new business development teams, as interest in the company’s online advertising services has grown.

“We brought on new personnel who have helped us grow to the point where we needed to move,” said Richard K. Kahn, CEO of eZanga. “Now that our business has expanded in a variety of areas, we’ll be doing so at our new headquarters and look forward to this trend continuing.” eZanga recently opened a branch office in Norwalk, Connecticut, in response to increased local interest in its services.

Keep checking back to eZanga News for more on the latest happenings as we continue to build and expand over the next few months.

eZanga profiled in the News Journal

Monday, June 15th, 2009

eZanga is in the news once again!

The June 14 edition of the News Journal included a look at eZanga’s continued growth in online advertising during a down economic period.

“With just 20-odd employees and a quiet local presence, the Middletown-based online advertising company’s revenue is multiplying at a faster pace than most any company in the Philadelphia region, and Fortune magazine has ranked it as the 15th fastest-growing advertising and marketing firm in the country.”

eZanga CEO Rich Kahn was interviewed for the article, which chronicles how far the company has come since its inception in 2003 and how its many services should help continue its expansion for years to come.

If you missed the article, you can view it along with some accompanying photos at DelawareOnline.com.

OBSNews Interviews eZanga CEO Rich Kahn

Monday, March 16th, 2009

eZanga CEO, Rich Kahn had an exclusive interview with OBSNews reporter, Patrick McGilvray, at this past SMX trade show in Santa Clara, California.  Rich discussed eZanga’s fully managed ad campaigns which allow our advertisers to focus on their customers rather than the details of online advertising.  Rich also touched on our Metasearch engine that has the ability to aggregate search results from nine unique content sources and then display those results without overlap or duplication. Of course, our recently launched social network, HopOnThis, was also mentioned because we love giving away cash and prizes! To see the complete interview check out the video below: