The Basics of American Politics Explained

The Basics of American Politics Explained

By eZanga PR Team,October 12, 2020

For Those of Us Who Can’t Remember History Class!

Politics is everywhere in America right now. We can’t turn on the TV or go on Facebook without being bombarded by what the Republicans are saying right now or what the Democrats did yesterday. Unfortunately, there are two big problems with this (apart from it getting in the way of what I actually want to be watching).

Best Candy to offer at Work

Best Candy to offer at Work

By eZanga PR Team,September 14, 2020

Office coffee is a nice afternoon break for a pick-me-up, but what about office candy? Having a bowl of office candy at work can offer all the same benefits: an energy boost and a gathering place for coworkers. According to the National Confectioners Association, approximately one-third of Americans report having a communal candy bowl at work. So, if your office isn't part of that one-third, it might just be time to join in.

It's Time for Americans to Go Back to Work

It's Time for Americans to Go Back to Work

By eZanga PR Team,August 4, 2020

Since the early months of 2020, coronavirus has swept through the states, impacting every American one way or another. While COVID-19 cases are still popping up worldwide, it's time for Americans to go back to work. Adults can start to re-enter the workforce safely. As people begin to work again, the American economy will be stimulated. Additionally, fewer people will be relying on the government for income, reducing the burden on the entire country.

Why is it SO HARD to put your dirty dishes in the dishwasher?

Why is it SO HARD to put your dirty dishes in the dishwasher?

By eZanga PR Team,July 29, 2020

Do you or a coworker have a bad habit of leaving dirty dishes in the sink or around the office? Dishwasher phobia is real. This guide is a tongue-in-cheek look at how to get coworkers on board with cleaning up after themselves in the least abrasive way possible. Have a laugh and find real solutions to the sink full of dirty dishes....right next to a perfectly working dishwasher.

Everything You Need to Know to Stop Advertising Fraud

Everything You Need to Know to Stop Advertising Fraud

By eZanga PR Team,June 17, 2020

You might work hard to optimize your ad campaigns, but if you’re not careful about preventing advertising fraud then you’ll find that you could be losing more money than you’re making. In fact, reports show that losses from digital ad fraud are exceeding 42 billion a year.

In order to protect your precious investment into digital marketing strategies, you’ll need to ensure you’re taking the necessary precautions against online advertising fraud. Here’s what to know about it and how to stop it from happening to you.

Microsoft Advertising and PPC Ads

Microsoft Advertising and PPC Ads

By Ravi Das,May 15, 2020

True, there are many aspects that are involved with digital marketing, ranging from doing a keyword analysis for your website, doing SEO work, doing PPC campaigns, etc. Although all of these are important, people put a lot of emphasis upon the latter. In this regard, the first place that comes to mind to do this is Google. Of course, this is the proverbial 800 lb. gorilla in the PPC space, with the most outreach that is currently available.

But Google can be quite expensive in the end you can literally see your PPC budget evaporate quickly in a flash. Are there other alternatives? Yes, there are, and one, in particular, is known as Microsoft Advertising, which is the focal point of this blog.

The Role of Color in Branding

The Role of Color in Branding

By Beth Kahn,May 1, 2020

A company's brand colors are a key part of its image. The colors chosen for a logo and brand can evoke feelings of confidence, trust, passion, and hunger in consumers without them even knowing it. Check out our breakdown of the color psychology behind some of the most common brand colors.