With much of the business world now pretty much now gone virtual, business across America are trying to find new ways to reach out to both prospects and existing customers. Apart from the usual Email blasts and other forms of digital marketing, the use of virtual assistants is now becoming a popular norm. For the most part, we have all seen this, it is that tiny window that is lurking at the lower right part of the merchant’s website.
How to Market Your Business in The COVID 19
As I look back over the last month and a half, I must be honest. Probably the biggest worry on my mind at that time was getting my corporate taxes filed on time. My accountant just recovering from a bout of pneumonia, and I had doubts that he would be able to get them done on time.
But luckily, he did. The next week, the COVID 19 was just starting to get worse. Events were still going on, and there was no shelter in place orders that were executed.
Internet Traffic 101: What Marketers Need to Know
Every website wants attention, and yours is no exception. But how do you know who’s seeing your stuff? How do you know where they’re going or where they’ve been? Looking at your internet traffic will give you a clue on how well your marketing strategies are working.
Here’s what you need to know about the ins and outs of online traffic.
How to Write Stronger Email Content Using the AIDA Model
According to a HubSpot survey, when asked what types of content they’d like to see from brands, 63% of consumers over age 45 said they want more emails, compared to only 31% of Millennials. Why does this matter? Well, people still see emails as valuable sources of information, but they don’t want to be bogged down by a constant deluge of irrelevant messages.
7 Shrewd Marketing Moves from ‘Star Wars: The Mandalorian’
Disney released “The Mandalorian” directly to streaming last fall. Since then, even non-Star Wars fans have heard about the mighty bounty hunter — and, of course, “Baby Yoda.” It’s an entertaining story, but beyond that, it’s full of solid marketing lessons that can help us with our earthbound businesses.
What are the major challenges in detecting Ad Fraud?
When it comes to e-commerce, a strong advertising strategy can help a business catapult to success. The average small online business spends between $9,000-$10,000 monthly on its online advertising. And those numbers are continuing to grow every year.